Our 4th annual 3rd party audit proves that the Smart Shopper gets delivered, is read and our customers get results.
The CVC audit results are an important tool used by media buyers and agencies to direct advertising dollars for their clients to publications that provide accurate readership and target audience numbers.
We have 1.75 readers per issue of the Smart Shopper!
Smart Shopper is distributed regularly in your area. Does your household regularly receive Smart Shopper? YES - 98.7% NO - 01.3%
Do you or someone in your household regularly read or look through Smart Shopper? YES - 81.9% NO - 18.1%
Do you frequently purchase products or services from ads seen in Smart Shopper? YES - 80.8% NO - 19.2%
How long do you keep Smart Shopper before discarding it? 63% 1-2 Days 18% 3-4 Days 01% 5-7 Days 18% 1 Week or More
Reader Demographics 00% 18-20 Years Old 07% 21-24 Years Old 19% 25-34 Years Old 22% 35-44 Years Old 24% 45-54 Years Old 20% 55-64 Years Old 06% 65-74 Years Old 02% 75 Years or Older
75B Main Street, Webster, MA - Tel. (508) 943-5300 - Fax (508) 943-5320